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Visit
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Visit
What's On
LWF Essential Planner
London Wine Fair Times Free Subscription
London Wine Fair 2024 Video
Contact Us
Exhibit
Go Back
Exhibit
Why Exhibit?
Who will you meet at the London Wine Fair?
What do the wine trade think?
Sales Pack
Floor Plan
Sample Attendee List
Testimonials
Scams Warning
Contact Us
International Agents
Partners
Go Back
Partners
Partners
Media Partners
The Wine Writers Edit 2024
Wine Buyers Awards
Signature Serve
News
News
18 December 2024
Meet the London Wine Fair Team - Festive Edition
Meet the team behind the UK's biggest drinks trade event
lwff25
lwfteam
16 December 2024
Top tips for entering the Wine Buyers Awards 2025
Are you someone who would like to enter the 2025 Wine Buyers Awards? This is the information you need to give your entry a turbo boost.
Wine Buyers Awards
LWF25
13 December 2024
Entries Are Open For World Alcohol Free Awards
The World Alcohol-Free Awards will be back at the London Wine Fair for the third time in May, showing off the Gold Medal winners from our 2025 competition.
News
Exhibitors
LWF25
24 May 2024
London Wine Fair reports on quality driven show
The London Wine Fair organisers have reported on the 2024 show, which took place at Olympia from 20th to 22nd May this week. The goal for 2024 was to build on the success of last year’s show, investing heavily in improving visitor quality as a key objective. Total (net) visitors for 2024 were 9,243, which is 8% down on 2023. The breakdown of the visitor audience was almost identical to 2023, with 31% from the on-trade (31% in 2023) and 22% from off-trade (21% in 2023).
#LWF24
21 May 2024
London Wine Fair’s Judgement of London: The Results
London Wine Fair’s Judgement of London took place yesterday, and the results are now in. 32 wines were tasted over a period of four hours by 21 judges, a selection of the UK’s best palates, two-thirds of which were either Masters of Wine or Master Sommeliers. The wines – all of which were decanted and served in Jancis Robinson X Richard Brendon glasses – were tasted in pairs under exam conditions: eight pairs of white wines, followed by eight pairs of red wines; each pairing comprised a European wine with their Rest of World counterpart, matched in terms of style. The judges scored each wine out of ten, which resulted in a grand total for each wine, and a final overall score for European vs. Rest of World.
LWF24
Judgementoflondon
Results
16 May 2024
Judges revealed for LWF Judgement of London Tasting
The judges have been revealed for London Wine Fair’s Judgement of London, which takes place on the first day of the show next week. Judgement of London pays homage to the late Steven Spurrier’s landmark Judgement of Paris, but with an updated format; judges will taste pairs of European icon wines with their non-European equivalents; eight pairs of white wines, followed by eight pairs of red wines.
LWF24
Judgementoflondon
15 May 2024
Brazil's wine capital hit by devastating floods - donate to help people affected
In the aftermath of the floods in Rio Grande do Sul, our hearts go out to all those affected by this devastating event, the worst our region has ever seen. Despite the challenges we face, our community is coming together with determination to rebuild. Every act of kindness, no matter how small, brings hope in these tough times. We're still struggling, but every donation counts, even if it's just the price of a glass of wine at the pub. We look forward to seeing our region beautiful and thriving again. Together, we'll overcome this, standing strong and supporting each other every step of the way.
Brazil
Brazilfloods
Fundraiser
15 May 2024
Raising a glass to Fairtrade
As Fairtrade turns 30, what better way to celebrate than with a glass of Fairtrade wine.
LWF24
Fairtrade
13 May 2024
Sarah Abbott MW picks her London Wine Fair 2024 highlights
Do you remember your first time? Mine – pre-dating that brief sojourn to Excel – was in 1996, in very different times. Many stands, no masterclasses, and clouds of cigarette smoke pushing on Olympia’s vaulted glass. Trade Fairs are like people, and following a small mid-life crisis, and having met a fabulous woman (event director Hannah Tovey), London is having a come-back, reinvented as a rich and unique space for wine learning, business inspiration, and cultural innovation. Masterclasses are one of the most exciting aspects of the fair, as leading experts and producers come to Olympia to present the latest wines and trends from classic and emerging regions.
LWF24
Masterclasses
Highlights
13 May 2024
Canihan Family Winery is a boutique, family-run vineyard and winery in California, in the Sonoma Coast AVA located within a few miles of downtown Sonoma
Our winemaking philosophy is to produce the highest quality wines with the least intervention possible. We are zealous about growing without irrigation, commercial herbicides, or fertilizers and we select only the best grapes from our Estate, Certified Organic vineyard. We hand-harvest in the cool of the night, ferment using native yeasts, and age the wine in French oak barrels longer than typical, for more complexity. The wines are not fined or filtered.
lwf24
Exhibitors
US Wines
13 May 2024
Step into the Japan Pavilion at Stand L40!
Get ready to visit stand L40, where the National Tax Agency of Japan presents the Japan Pavilion. Experience a fusion of Japanese culture and craftsmanship as you explore their Pavilion, featuring 15 co-exhibitors showcasing an exquisite array of unique Japanese alcoholic beverages. And there's more! Don't miss out on the opportunity to indulge in Japanese cocktails crafted by their professional bartender at their exclusive bar.
LWF24
Japan
13 May 2024
If English wine has built its reputation through sparkling wines its long term future will rely on the quality and success of its still wines.
Is that a statement of fact or a question? A bit of both. There can be no doubt the increase in the quality of English sparkling wine over the last 20 years has helped transform an industry that had long been making wine, but little of it was renown, or even known, around the world. Now English sparkling wines sit side by side with some of the most famous and glamorous Champagne brands on wine lists in some of the most prestigious restaurants around the globe. Their success has helped not only give the English wine sector a new found confidence it has also brought huge levels of investment with vineyards being planted in every grape growing region of the British Isles. Even famous Champagne houses are buying up chunks of the English countryside to cash in on the English wine revolution.
LWF24
English wine
01 May 2024
Why wine brands describing themselves as “luxury” does not necessarily make them so
Really? I did not know they were. How do you mean? Well, try this for a game. Type luxury wine brand into Google and what do you see? A number of what you might define as major global wine producers each having their own luxury brands division or separate luxury wines portfolios. It seems having a premium or even super premium category for your high-end wines is no longer good enough. To really stand out and be seen as aspirational you now need to push yourself into the luxury class.
LWF24
luxury
marketing
01 May 2024
Steven Spurrier’s Legacy: Promoting open-mindness and exploration in the world of wine
Hermione Ireland takes a look back at what drove Steven Spurrier ahead of the monumental Judgement of Paris in 1976 and considers how the impact of his life’s work has guided the current, broader Judgment of London at LWF24
lwf24
Judgementoflondon
01 May 2024
Tech-Infused Vineyards: Tasting Circularity for Winery Prosperity
What is circularity, and what is its potential to generate positive impact? This burning question lies at the heart of the upcoming masterclass, "Tech-Infused Vineyards: Tasting Circularity for Winery Prosperity," set to take place at the Education Zone of the London Wine Fair on May 21st at noon. In a world increasingly driven by the imperative of environmental, social and economic stewardship, understanding and implementing circularity in the wine industry is not just about sustainability; it's about securing a prosperous future for wineries worldwide.
lwf24
circulareconomy
educationzone
17 April 2024
The buzzword that’s here to stay?
The wine fair wouldn’t be the wine fair without a buzzword weaving its way through Olympia’s ruby-carpeted corridors. Last year, it very quickly transpired that ‘regenerative’ was the chosen one, firmly blowing 2022’s ‘sustainability’ out of the buzzword water, and rightly so.
LWF24
regenerative
agroecology
17 April 2024
What UK wine importers need to get right with their producer partners and owners
Hold on before you start answering that what do you mean by a producer-owned UK wine importer? Exactly what it says on the tin. A UK wine importer, distributor or supplier that is owned - or part owned - by a separate wine producer business. It is fast becoming the go to trading model for many of our most well known, established and respected wine suppliers - and also a way into the UK market for new suppliers to set themselves up.
lwf24
lwftimes
producerowned
16 April 2024
How to Get the Most out of the LWF Essential Planner
Exhibitors - Do make sure your team co-ordinate their meeting planners, to ensure that there’s never a time when everyone is booked up. After all, you will still need people manning the stand!
LWF24
matchmaking
essentialplanner
03 April 2024
London Wine Fair Plays Matchmaker - with the perfect combination of personal service and tech support
Big and buzzy they might be, but trade fairs aren’t always efficient. As Justin Liddle, MD of Mentzendorff puts it, ‘‘How often have you spent the day waiting for a particular buyer to come along and then the minute you step away for fifteen minutes you discover they’ve lingered and gone?’
lwf24
concierge
tech
matchmaking
hostedbuyers
03 April 2024
Why we need to stop backing industry-driven innovation and invest in consumer-driven innovation
Really that sounds very grown up? Who did you steal that line from? Ah, you can see right through me. OK, that actually comes from advertising legend turned wine producer, Sir John Hegarty - he of Vorsprung Durch Technik and Levi jeans advertising fame - who fears the wine industry is being left behind, as it is too often driven by industry and not consumer-driven innovation?
innovation
lwf24
consumers
26 March 2024
Judgement Day comes to London
London Wine Fair will host an homage to the late Steven Spurrier’s landmark “Judgment of Paris”, a tasting which created shockwaves around the wine world in 1976, when the Californians trumped the French in a blind tasting. “Judgement of London” will be a significantly updated version to reflect the breadth and maturity of today’s fine wine market. Whilst the original tasting saw current vintages of Bordeaux and Burgundy pitched against their Californian counterparts, the 2024 version will see a broader inclusion of European icon wines and The Rest of the World equivalents, a more realistic benchmarking nearly half a century on.
LWF24
Judgementoflondon
14 March 2024
Leading UK agents & South Africa return to London Wine Fair
Several of the UK’s leading agents, importers and logistics companies will make a return to the London Wine Fair in 2024. They include: Mentzendorff, which will take a stand for the first time in 12 years; Buckingham Schenk, celebrating their 50th anniversary; Freixenet Copestick; Hillebrand Gori UK; Lanchester Wines; and Origin Wine.
lwf24
Exhibitors
South Africa
12 February 2024
The countdown to the 2024 London Wine Fair is on!
In a little over three months, Olympia will open its doors to the 2024 edition of the London Wine Fair – the most important event in the drinks industry’s calendar – and visitor registration is now open.
LWF24
News
11 July 2023
London Wine Fair outlines first look at 2024 show
The organisers of the London Wine Fair are delighted to announce the dates and venue for next year’s show, as well as a brand-new fine wine feature. The 2024 edition will take place at Olympia from 20th to 22nd May.
LWF24
11 May 2023
Wines of Roussillon: a region comes of age
We caught up with Eric Aracil, co-director in charge of exports for the Conseil Interprofessionnel des Vins du Roussillon (CIVR), ahead of his venue to the 2023 London Wine Fair (LWF). We ask him to explain what sets Roussillon apart and what we can expect from the Wines of Roussillon stand (B40) at LWF.
LWF23
Wines of Roussillon
11 May 2023
Romania, a country with a long and established wine culture, at London Wine Fair 2023.
Romania will be present with a national Pavilion from May 15-17, 2023 at one of the world’s leading trade fairs for wines and spirits and the most intelligent event of its kind, namely the London Wine Fair.
LWF23
Wines of Romania
11 May 2023
Devon comes out top in 2023 Wine Writer’s Edit
The London Wine Fair has announced the 2023 Wine Writers Edit: a top 30 of “must taste” drinks which 10 of the U.K.’s foremost wine writers and influencers have selected from the thousands of products taking part this year. Greece and South Africa are the leading countries, with four wines apiece featured. But 10% of the wines selected are from one county: Devon. Three wines, all from Sandbridge Barton – The Home of Sharpham Wines, have made it into the top 30: 2020 Blanc de Noir; 2021 Pinot Gris “Wild Ferment”; and 2022 Dart Valley Reserve.
LWF23
Wine Writers Edit
11 May 2023
Champagne Gosset in partnership with Le Cordon Bleu London invites Sommeliers and Chefs to enter Gosset Matchmakers Competition
The competition, now in its eighth year, represents the pinnacle of Champagne and gastronomy pairing. This year’s competition will, once again, attract the very best contestants, in a continued partnership with Le Cordon Bleu London with new 2023 partners The Sommelier Edit and London Wine Fair. The competition recognises and awards up-and-coming sommelier and chef partnerships who create perfect food and wine pairings in restaurants and other eateries all over the country.
LWF23
Gosset Matchmakers
Le Cordon Bleu
11 May 2023
Why private label wine is the gift that keeps on giving
OK you might not want to turn up at a dinner party with a bottle of Tesco Finest, but if you did you can be pretty much guaranteed no one would complain about what it tastes like. Private label, own label, or exclusive wines are the benchmark setters for the industry. Wines that have probably had more scrutiny and attention paid to how they are made than the average branded wine on shelf. These are the wines that a retailer, a restaurant group, a pub, or hotel chain is putting their prized name to. These are the wines they are most proud of and take very seriously indeed...
Private Label
08 May 2023
20 Portuguese producers, from North to South will be at the London Wine Fair
20 Portuguese producers, from North to South, will be waiting for your visit, from May 15th to 17th, inside the Wines Unearthed area at the London Wine Fair (Olympia London) to show you what they have to offer.
Portugal
LWF23
Portuguese Wines
08 May 2023
How well do you know the carbon footprint of the wine you drink?
We are in the age of transparency and authenticity, with consumers becoming increasingly aware of the climate and biodiversity crisis we are living in. According to NIQ, 69% of consumers would like to know more information about the products they purchase to understand how they contribute to a better planet.
Carbon footprint
Labelling
Risk Management
Sustainability
LWF23
27 April 2023
Celebrating a decade of revolutionary wine preservation technology
Ten years after launching Coravin, Greg Lambrecht, inventor and founder, will be attending London Wine Fair on May 15 & 16th.
LWF23
Wine Preservation
27 April 2023
Global blueprint for bottle reuse to be pioneered at London Wine Fair
How many different types of wine bottle are actually in use? What prevents a bottle from being reused? This is the million-dollar question that a three-way partnership between The Porto Protocol, London Wine Fair and Sustainable Wine Solutions (SWS) hopes to answer.
LWF23
Bottle Reuse
Sustainability
27 April 2023
Over 170 Georgian wines at London Wine Fair, as Georgians look west
The rapid growth in sales and profile of Georgian wine to the UK may seem surprising to some. But for Georgians it is the reward of more than a decade of collective effort. Exports of Georgian wine to the UK increased 10-fold in the 5 years from 2016 to 2021 (2022 figures are pending). The great work has been to “diversify markets”; to cut the twisted chord to Russia, which has been for a century or so Georgia’s principal wine customer. The relationship reminds me of a bad ex.
LWF23
Georgian Wine
27 April 2023
How the wine industry is missing out on huge potential sales by ignoring the independent grocery sector
Is it really? What makes you say that. The fact you have even asked that question reveals the problem the industry has. For large parts of the wine sector the independent grocery, and convenience channels are after thoughts, if they are even a thought at all. When the wine industry talks about independents it means the few hundred specialist independent wine merchants and not the tens of thousands of grocery stores embedded in every local community in the country. Retailers that are too often dismissed as the local corner shop that you would only go to when you have run out of milk, or want to buy a National Lottery ticket. The fact they also sell millions of bottles of wine a year seems, for many, to be completely ignored.
Independent grocery sector
LWF23
13 April 2023
Why wine companies need to stop talking about themselves
Stop talking about themselves - who are they going to talk about? Their customer. Their target audience. The people, or businesses, they hope are going to buy their wine. But how many companies, brands, or individuals for that matter, ever do? We are all too busy telling the world about ourselves to ever stop to think what we look and sound like to the very people we are trying to talk to.
ThePressingMatter
communications
digital
social media
marketing
13 April 2023
English Wine - Building the Brand
The rise of English sparkling wine over the last 20 years is, to my mind, our industry’s most notable – and successful – story this century. I don't think it’s patriotic hyperbole to say that, in the last 20 years, the wine world has witnessed the emergence, for the first time in four decades, of a wholly new region, recognised globally for a specific style and innate identity.
English wine
opinion
branding
30 March 2023
Could glass bottle shortages finally open the way for alternative packaging?
Sounds interesting - why are you asking this now? Well, if you eavesdrop on any conversation between a producer, supplier or retailer, the issue of glass and what a massive headache it has become for everyone in the supply chain, will come up within a few moments.
ThePressingMatter
Business
News
Packaging
30 March 2023
Brands are Built on Stories, and Sustainability Must be Central to the Stories We’re Telling Wine Drinkers
For well over a decade, it has been clear that across industries, businesses would live and die by their approach to sustainability, and how they communicate on it. Today, a coherent ESG strategy is, almost universally, considered essential for companies, not only because it’s ‘the right thing to do,’ but also because it is vital for staff retention, building relationships with suppliers and customers and engaging with the end consumer.
News
Sustainability
Storytelling
16 March 2023
Why wine needs to stick with online through the good and the bad
What makes you so worried about the future of online - I thought it was the gift that keeps on giving?
ThePressingMatter
Online
Business
News
16 March 2023
Old vines and deep resonance
Just over four thousand people voted for their Old Vine Hero last week: proof of the power of old vines to move us.
News
oldvines
16 March 2023
London Wine Fair sees significant uptick in European presence for 2023 show
The London Wine Fair is set to welcome a host of first-time exhibitors for the 2023 event, with a significantly increased presence from key European countries.
LWF23
News
Exhibitors
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